FARE-Stylebook_2021-E-VE

YOUR UMBRELLA YOUR STORY
MAKE AN IMPACT
ON THE SUNNY SIDE
UNIQUE HIGHLIGHTS
MODERN MEETS CLASSIC
LOOK AT THIS
WE LOVE GREEN
MAKE YOUR CHOICE
PASSION FOR INNOVATION
STYLE UP WITH INDUSTRIAL DESIGN
FREE YOUR MIND
TRAVEL HERO
WALK THE DOG
FOCUSSED ON DETAILS
PRETTY CLEVER

MAKE AN » The promotional effect could hardly be better: With a FARE® umbrella, you can use generous areas for logos and creative design. You can create an individual eye- catcher that is constantly in the public eye and make people remember you – for years to come. This is the decisive difference compared to other promotional items with a smaller advertising space. YO U R A DVA N TAG E S AT A G L A N C E Creative: Around 130 models to choose from, with innovative features and creative options for advertising. Versatile: Whether as a present, as a merchandising article, or for sales promotion. Obvious high-quality: Thanks to decades of experience and the use of high-quality materials, FARE® quality umbrellas are robust and safe in daily use, extremely durable and more than worth their price. High standards in production: Currently all production sites for manufacturing umbrellas have been audited in line with amfori BSCI requirements and have a valid audit certificate.

Seal example Seal example Many FARE® products are carefully tested by accredited institutes. ICON EXPLANATIONS a Umbrella opens at the push of a button z Umbrella opens and closes at the push of a button w Windproof system d Diameter Member of amfori, the leading global business association for open and sustainable trade. We participate in amfori BSCI. www.amfori.org Our new STANDARD 100 by OEKO-TEX® certified waterSAVE® cover material saves energy, and protects water and the environment. Measure and weight indications are approximate figures only. We reserve the right to change colours, technical details or designs. Embellishments as shown in the promotional labelling examples are subject to a surcharge. Our General Terms and Conditions of Business apply. 5

UNIQUE highlights T I M E T O WO N D E R – W I T H T H E FA R E ®- A L L OV E R X P R E S S F R O M J U S T 1 0 0 U N I T S R E A DY F O R S H I P M E N T W I T H I N 1 5 – 2 0 DAYS A F T E R A P P R OVA L * » We can experience one of nature‘s miracles when the northern lights bathe the night sky in colour. Directly above our heads, something very big is produced by particles, acceleration and energy; fascinating in its beauty, unique in its power. You need space to capture such Big Pictures. FARE® umbrellas offer it – with all-round printable covers in order quantities starting at just 100 units, and with the shortest production times. This creates unexpected possibilities – and a completely new view of the umbrellas as an advertising medium. 8

5 BASIS MODELS TO CHOOSE FROM * Step 1 E Select a basis model. * Step 2 E Send us your desired motif as a printable file (min. 90 × 90 cm at 300 dpi). Step 3 E You receive an e-mail for approval with an image showing how your motif will be implemented. Step 4 E Look forward to your customised umbrella! * Example: Full digital print ) s y a d 4 1 . x o r p p a ( e g r a h c r u s a t a t h g e r f r i a y b g n p p h s i i i , ) s y a d 0 5 . x o r p p a n o i t a r u d ( d e d u c n i t h g e r f a e s y b g n p p h S * i i i l

Example: Laser sticker on handle 1084 | AC regular umbrella Colorline A great look at an attractive price Additional refinement of the release button possible Handle suitable for laser engraving 5644 | Oversize mini umbrella FARE®-AOC Colorline Coloured painted shaft and coloured joints Soft-Feel handle with colour trimmed push-button a d 105 cm z w d 105 cm » When on the search for advanced new technologies, we discovered a revolutionary dyeing process which dramatically reduces both consumption of energy and valuable raw materials, as well as the environmental impact with hazardous materials. Just the type of progress we want for FARE production. This idea gave rise to our new STANDARD 100 by OEKO- TEX® certified waterSAVE® cover material, which is now used in the popular Style series, the Colorline umbrellas and the FARE®-Steel. » REDUCING SLUDGE PRODUCTION BY » REDUCING ENERGY CONSUMPTION BY UP TO 98% 70% 10

. t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i Further mini umbrella models available Art. 5084/5484 Also available as a golf umbrella Art. 2384 4784 | AC midsize umbrella FARE®-Style Shaft, ribs and handle rings in contrasting colours Popular midsize format Example: Screen print on sleeve 5584 | Mini umbrella FARE®-AC-Mini Style Surprising effect on opening Coloured grip rings, ribs and seams Extremely stable and flexible frame a w d 112 cm a w d 94 cm » REDUCING CO₂ EMISSIONS BY MORE THAN » TOTAL WATER SAVED PER UMBRELLA IS ALMOST 60% 6L* * This is calculated based on water savings of 2 million litres for processing around 300,000 m² of fabric, from which around 11 350,000 umbrellas can be made.

For the best view, whatever the weather Example: Screen print under the window NEW! 1119 | AC regular umbrella FARE®-View Transparent windows for a better view in the rain Promotional labelling on a transparent window a w d 105 cm » A cut-out of transparent polyethylene material is also possible on several panels and in many other shapes as part of customisation. Create a perspective! 15 Also available as a golf umbrella Art. 2333 Example: Screen print on the closing strap 7112 | AC regular umbrella FARE®-Pure Transparent cover and colourful elements More light and vision in all weather conditions High-quality polyethylene material a w d 105 cm . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i

NEW! 5029 | Mini umbrella ÖkoBrella STANDARD 100 by OEKO-TEX® certified cover made of recycled plastics Handle made of real wood Sustainable introductory model w d 98 cm Example: Wood laser sticker with engraving » COMPLETELY “GREEN” UMBRELLAS Cover material made of recycled plastics Certified according to STANDARD 100 by OEKO-TEX® Compostable film packaging Hangtags made of recycled paper with jute cord Eco-friendly packaging . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i … and made into granules. Then heated and melted to create a polyester fibre … … that can be woven into material to cover our ÖkoBrella! Plastic waste is collected, cleaned … Covers made of recycled plastics 17

Example: Screen print on bag Sustainable shopping come wind or rain » Origin, sustainability, packaging – more and more people are taking a closer look before they buy. Not only food, but also fashion and furniture, and both practical and beautiful things. We all want to enjoy with a good feeling and take pleasure in things for a long time. Also in really practical terms, such as when FARE turns the umbrella carrying case into a shopping bag. . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i 9159 | Mini umbrella ÖkoBrella Shopping STANDARD 100 by OEKO-TEX® certified polyester pongee material made of recycled plastics The sleeve can be used as a practical shopping bag with storage compartment for the umbrella w d 98 cm

» It is easier to remember the things we hear and see! Use familiar sounds to create an emotional connection to your brand, product or story every time the umbrella is used. Example: Screen print on one panel Example: Doming sticker on handle Example: Individual sound He shoots, he scores … Goal, gooooal, GOOOOOAL! 7799 | AC midsize umbrella FARE®-Sound Plays the recorded sound when opened at the push of a button Individual customisation with your distinctive sound! Perfect for sound logos, jingles or claims a w d 112 cm 25 . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i

Example: Custom design, full digital / transfer print on one panel Top seller with an extensive range of colours 5460 | Mini umbrella FARE®-AOC Opens and closes at the push of a button Colour co-ordinated cover and handle 18 colours currently available z w d 97 cm Our lowest priced mini umbrella with auto open /close function . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i 5412 | AOC mini umbrella Opens and closes at the push of a button In twelve attractive colours z w d 98 cm 27

» Elegance and a touch of luxury: In the modern styled home, metallic colours create shiny accentuation. Whether warm copper, glamorous gold or cool silver – furniture, accessories and decoration are sure to sparkle. The shimmering surfaces can display their radiance best when they are combined with subtle tones. The trendy FARE® umbrellas with a coated interior also show how it works. Example: Doming and laser sticker with individual name on the handle 29 . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i 1159 | AC regular umbrella FARE®-Doubleface Attractive appearance with two colour cover Coated on the inside Double doming option – ideal for personalisation a d 105 cm

. t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i Example: Screen print on flounce (various motifs) 8180 | Parasol S Classic design with frame with titanium finish Valance with space for promotional labelling With turning lock and carrying case 8200 | Parasol M Modern design with frame with titanium finish Large diameter without valance With turning lock and carrying case d 165 cm d 177 cm Example: Screen print on one panel 6139 | Beach parasol Travelmate Camper Suitable for suitcases, thanks to two-part lower shaft Sun protection factor UPF 50+ Can also be used as an umbrella w d 147 cm 31

Must-have for every dog owner: Removable handle with carabiner hook » Anyone who has a dog is outside a lot – fun for four- and two-legged friends. Enjoying the fresh air can mean rain then sun, then rain again. What will be your faithful companion? A FARE® umbrella that shows its greatness, offers robust qualities and thinks practically. Whether it’s a carabiner hook to hang it up or a clever compartment in the handle so you always have bags at hand. . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i NEW! 7395 | AC golf umbrella FARE®-DoggyBrella Handle filled with 15 dog waste bags (refillable) Removable handle with carabiner hook for attachment to clothing or the dog leash Uniform look through paw prints on the shaft, top and fashionable reflective piping a w d 120 cm 35

FOCUSSED ON DE TA I L s P E R F E C T I O N YO U C A N S E E A N D F E E L Example: Custom design » What separates theory from practice, the first draft from the prototype? Hours and hours of intensive work. The best solution is found for every detail before the function and form harmonise. Now the result is impressive: Striking FARE® umbrellas with a cool look and exciting features, each model unique and perfected for people who expect a maximum of individuality.

Example: Custom design, printed fibreglass shaft 5455 | AOC mini umbrella FARE®-Profile Opens and closes at the push of a button Handle and topper in tread design 7355 | AC golf umbrella FARE®-Profile Opens automatically at the push of a button Particularly technical look, thanks to light grey joints z w d 97 cm a w d 133 cm » We aim to provide umbrellas that are of high quality and are also extremely safe. That’s why we ensure that many models are tested by accredited institutions regarding their function when properly used. TÜV certification and the Labtech seal of approval guarantee optimum suitability for use and therefore a first-class product that sets itself apart from the rest. Example: Fashionable reflective screen print in silver on one panel 4155 | Midsize umbrella FARE®-Gearshift Exclusive gear stick handle Cover with original Teflon™ fabric protector Seal example Seal example a w d 115 cm 41 . t s o c l a n o i t i d d a n a t a e b a l l i l a v a e r a s e p m a x e e h t n i n w o h s e s o h t e k i l s e h s i n F i

YOUR UMBRELLA YOUR STORY

MAKE AN IMPACT

ON THE SUNNY SIDE

UNIQUE HIGHLIGHTS

MODERN MEETS CLASSIC

LOOK AT THIS

WE LOVE GREEN

MAKE YOUR CHOICE

PASSION FOR INNOVATION

STYLE UP WITH INDUSTRIAL DESIGN

FREE YOUR MIND

TRAVEL HERO

WALK THE DOG

FOCUSSED ON DETAILS

PRETTY CLEVER